CVS/pharmacy expands exclusive Gold Emblem line

WOONSOCKET, R.I. — CVS/pharmacy has announced the expansion of its Gold Emblem private brand food line.

 "At CVS/pharmacy, we are committed to meeting our customers' needs, and that includes continuing to innovate with our exclusive brands to offer new, high-quality, affordable products we know they'll love," stated George Coleman, VP of merchandising, store brands and quality assurance for CVS/pharmacy. "The new additions to Gold Emblem, including the introduction of Gold Emblem Select, deliver on that promise with delicious flavors and quality ingredients."

Gold Emblem products bearing the new Gold Emblem Select label use premium ingredients, artisanal techniques and distinctive flavor, the company stated. Marking the introduction of Gold Emblem Select are its ground coffees, which use globally sourced, 100% Arabica raw coffee beans.
The bagged coffees are now available chain-wide, along with two single-serve coffee pods that are compatible for use in Keurig and other single-serve coffee makers.

In addition, new items have been introduced as part of the core Gold Emblem line re-launched earlier this year. The newest items include Gold Emblem Snack Bars, Gold Emblem Dark Chocolate Covered Real Fruit, Gold Emblem Mixed Nuts, Gold Emblem Sparkling Fruit Burst Water, Gold Emblem Black Tea and Gold Emblem Caramel Crunch & Gold Emblem Ranch Flavored Pretzel Pieces. Nearly all of the new options cost less than $5 each.
 

Login or Register to post a comment.