WOONSOCKET, R.I. — CVS Caremark announced it will exhibit at the National Urban League's 2012 annual conference in New Orleans this week.
At the conference, the company said it will engage attendees with information on its diversity programs, including workforce initiatives, health screenings focused on urban communities and multicultural product offerings. As part of its participation, CVS Caremark will host a booth — which will feature a new video about CVS Caremark's commitment to diversity that also can be viewed at Cvscaremarkfyi.com/diversity — on Thursday and Friday, which will feature beauty consultations and mini-makeovers with product samples from some of the top multicultural product lines sold at CVS/pharmacy, as well as detailed information about the company's ExtraCare and ExtraCare Advantage for Diabetes programs. On Saturday, the booth will offer free health screenings to conference attendees, who can have their blood pressure, body mass index, glucose and cholesterol checked. CVS/pharmacy pharmacists also will be on hand to offer health counseling, the company said.
"Our partnership with the National Urban League helps create an even more impactful connection with the multicultural communities we serve," CVS Caremark VP workforce strategies and chief diversity officer David Casey said. "Like us, the Urban League is an organization that has national reach, but they are also very committed to being involved on the local level."
At this year's conference, CVS Caremark also will sponsor the National Council of Urban League Guilds Leadership Luncheon and Guild Awards, which is being held on Friday at the Ernest N. Morial Convention Center. Expected attendees include National Urban League trustee and president of the National Council of Urban League Guilds Frankie Brown; Donna Brazile, founder and managing director of Brazile Associates; National Urban League president and CEO Marc Morial; the RainbowPush Coalition founder and president Rev. Jesse Jackson Sr.; Denver, Colo., mayor Michael Hancock; AARP EVP multicultural markets and engagement Lorraine Cortes-Vazquez; and CVS/pharmacy area VP Laura Underwood.
Those interested in following CVS Caremark's participation in the Urban League event can do so on Twitter by searching for #CVSDiversity.