Coty signs fragrance partnership with musical artist Enrique Iglesias

NEW YORK— Coty has partnered with singer and songwriter Enrique Iglesias to develop his own line of signature fragrances.

The first fragrance is expected to be released in the summer of 2014.

"Enrique Iglesias is without question one of the most inspiring and talented artists in modern music," stated Michele Scannavini, CEO of Coty. "We look forward to translating Enrique's passion, authenticity and energy into a fragrance powerhouse."

Iglesias remains one of the best-selling artists in history, with sales exceeding 100 million albums worldwide. He has also had five Top 5 singles on the Billboard Hot 100, with two reaching the top spot, as well as 13 No. 1 hits on the dance chart — the most ever for any male performer. Moreover, he has 71 No. 1 hits across all Billboard charts. He also is the record holder for most Spanish language singles to hit No. 1 on the Hot Latin Tracks chart, producing 23 in total.

"We are thrilled to partner with the talented Enrique Iglesias," added Renato Semerari, president of Coty Beauty. "This partnership provides us with a great opportunity to expand our business in emerging markets, particularly in Brazil, the world's largest fragrance market, as well as in our other key fragrance markets."

 

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