Colt 45 introduces fruity malt beverage

WOODRIDGE, Ill. — Pabst Brewing has expanded its Colt 45 brand with a fruit-flavored beverage.

Blast, a malt liquor made with real fruit juice, is available in strawberry watermelon, raspberry lemonade, blueberry pomegranate and grape flavors. The beverage comes in 23.5-oz. cans, as well as a 7-oz. bottle.

In line with the launch, Blast has tapped rapper Snoop Dogg as its brand ambassador.

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