NEW YORK Clean & Clear, a skin care brand by Johnson & Johnson Consumer Products, has unveiled its new Finishes Collection and kicked off a designer dress competition with arts and entertainment organization Gen Art.
At the Gen Art Fashion Alumni Celebration on March 16 the brand set up a "Skincare Station" where guests could receive a personalized skin care consultation and take home a gift bag filled with Clean & Clear Finishes.
The new Finishes line is designed to give teens the perfect finish to their daily skin care regimen. Designed specifically for young skin, the oil-free line of cleansers and a pore perfecting moisturizer is infused with skin-perfecting minerals.
All teens who visit discover.genart.org, which will also serve as a social networking community, will have the opportunity to weigh-in on their favorite entries and become "best friends" with the designer. A panel of judges, which includes members from Gen Art, Clean & Clear and Seventeen magazine, will review the top users and will choose a winner based on originality, style, relevance and overall creation. The winner prom dress will be put into production and will be showcased in June at grand finale event in New York. The winning designer will receive $5,000 courtesy of Clean & Clear.
In addition, teens who visit Seventeen.com/StartToFinish can enter a sweepstakes for a chance to win the dress from the designer competition.