ATLANTA — The Centers for Disease Control and Prevention posted an attention-grabbing page Wednesday titled: “Preparedness 101: Zombie Apocalypse.”
“There are all kinds of emergencies out there that we can prepare for,” the CDC stated on the Web page. “Take a zombie apocalypse for example. … You may laugh now, but when it happens you’ll be happy you read this, and hey, maybe you’ll even learn a thing or two about how to prepare for a real emergency.”
In addition to click-through graphic elements — which can be posted to any website, blog, social networking profile or email signature — that link users to more information, the site actually offers advice on emergency supplies, developing a family disaster plan and what to do when under quarantine.
And it’s working — the faux emergency page with real emergency advice has been picked up by a number of mainstream news outlets, including the Wall Street Journal.