Catalina's Dick Buell exits

ST. PETERSBURG, Fla. — Catalina Marketing announced this week the departure of its chairman and CEO Dick Buell.

Replacing Buell, who was part of the Catalina team since 2004, is former Catalina CEO and co-founder George Off, who was voted by the board of directors to serve as interim CEO.

During Buell's tenure, Catalina, which has been placing emphasis on its digital couponing business, launched its Coupon Network by Catalina last month. Prior to that, the company acquired E-centives and Collabrys, two digital couponing businesses from Invenda, last spring.

Board members Philip Hammarskjold and Mike O'Brien said that "under Buell's leadership, a number of transformational changes delivered a twofold revenue increase."

"The board wishes to thank Dick for his significant contributions to Catalina," Hammarskjold and O'Brien said. "We are pleased to welcome George Off back to Catalina, and we look forward to working with him to pursue the company¹s vision in the next chapter of Catalina's expansion."

"It is an honor to be an active part of Catalina once again, an organization filled with smart, talented and motivated professionals," Off said. "I am personally confident in the existing, overall strategic direction, and am fully committed to continuing the advancement of the impressive performance and innovation delivered in recent years."

Login or Register to post a comment.