Carma Labs expands Carmex Moisture Plus line

MILWAUKEE — Carma Labs on Wednesday announced the expansion of its Carmex Moisture Plus line with two new colors — sheer plum and sheer berry.

“Our new plum and berry Moisture Plus tints join our first tinted products — pink and peach. Women love the way the premium lip balm gives their lips intense hydration with a slight hint of color at an affordable price,” Carma Labs president Paul Woelbing said.

The tinted lip balms provide a hint of color in a satin gloss finish. Carmex Moisture Plus premium lip balm has a unique slant tip applicator and provides moisturizing with vitamin E, aloe, shea butter and avocado butter. Moisture Plus also has an SPF 15 to provide additional protection. The suggested retail price is $2.99 each.

These new lip balm products can be found at CVS and CVS.com, the company stated.


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