ENGLEWOOD CLIFFS, N.J. — Unilever’s Caress brand named singer Kelly Rowland as one of this year's new Caress Fabulistas to help celebrate the launch of its new Caress Fresh body wash collection.
The Caress Fabulistas also will include Adriana Castro, who is a handbag designer and founder of El Diario de la Moda. Rowland and Castro will share seasonal style look books, plus tips and videos with fresh, on-trend beauty and style inspirations all year on the Caress Facebook page.
"We are thrilled to partner with Kelly Rowland and Adriana Castro — they are two renowned style mavens who will encourage women to put a fresh twist on their everyday," stated Jennifer Bremner, skin cleansing brand-building director at Unilever. "Plus, with the fresh and revitalizing fine fragrance of the new Caress Fresh Body Wash Collection, women can be inspired to start every day feeling fabulous."
The new Caress Fresh collection features three scents that are designed to linger on skin: Caress Emerald Rush Body Wash and Beauty Bar infused with Lush Gardenia & White Tea Essence; Caress Aqua Sparkle Body Wash infused with Lilac Blossom & Aquamarine Essence; Caress Juicy Escape Body Wash infused with Sun Kissed Lily & Pink Grapefruit Essence.