California Pharmacists Association partners with PrescribeWellness to promote flu shots

Initiative aims to increase year-over-year immunization rate by 1 million

SACRAMENTO, Calif. — The California Pharmacists Association and PrescribeWellness have launched a partnership designed to boost flu vaccination rates, the CPhA said Wednesday.

The "One Million More" flu shot campaign aims to increase the year-over-year influenza vaccination rate by 1 million immunizations by donating communication materials to flu shot administrators so that they can educate patients about the importance and ease of getting a flu shot.

"This initiative demonstrates the important role that pharmacists play as the most accessible healthcare provider in a community," CPhA CEO Jon Roth said. "Today, pharmacists do much more than safely dispense medication; they provide immunizations, diabetes management, cholesterol screenings and an array of other important health services."

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