AccentHealth found that more than half of viewers make personal product purchases when filling a prescription at the pharmacy, according to an online survey of almost 700 AccentHealth viewers conducted in April. There is opportunity for growth as 7-out-of-10 consumers indicated that they are likely to purchase beauty and hygiene products when filling a prescription in the future.
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Patient Views is a new, exclusive consumer insights feature that appears in every edition of DSN magazine, as well as the daily e-newsletter DSN A.M. If you could ask 6,000 patients anything at all, what would it be? Send your questions to firstname.lastname@example.org.
Source: AccentHealth. To view the demographic breakdown of participants, click here.