WOODBURY, N.Y. — Arizona Beverages will partner with the Skinnygirl brand to produce Skinnygirl Sparklers, a new line of sparkling waters. The announcement was made on Monday by Skinnygirl creator Bethenny Frankel on her daytime talk show, "Bethenny."
The beverages will launch in New York, Florida and Chicago at the end of November, with national distribution to follow. Skinnygirl Sparklers will come in four flavors: Tangerine Mango, Strawberry Lemonade, Pink Grapefruit and Pineapple Coconut.
"This partnership was a natural fit. We love creating new products for our fans who are looking for innovative, low-calorie options. Bethenny has developed a fantastic brand with Skinnygirl, she has a loyal fan base and is a remarkable businesswoman. We look forward to working with her to bring more great tasting flavors of Skinnygirl Sparklers to market," said Wesley Vultaggio, co-owner and creative director of Arizona Beverages.
Frankel is inviting viewers to create new flavors for the Skinnygirl Sparkler line as part of the "Create the Next Skinnygirl Sparkler" contest. The winning entry will receive a $10,000 cash prize from Arizona Beverages. Viewers can submit their recipes on Bethenny.com.