Alexia Foods launches sweet potato rolls

Frozen rolls ready to eat in 20 minutes

EAGLE, Idaho — Frozen food maker Alexia Foods has introduced new rolls made with sweet potatoes, the company said Tuesday.

Alexia, which already makes other bread products like Ciabatta Rolls, Ancient Grain Rolls, Classic French Rolls and Focaccia Rolls, said the new Sweet Potato Rolls can be prepared in less than 20 minutes.

"The sweet potato is migrating away from its place at the holiday table and making its way to everyday dinner tables," Alexia VP and general manager Mike Smith said. "As a good source of vitamin A, Alexia Sweet Potato rolls offer a simple yet extraordinary flavor, and give food lovers a new way to enjoy a classic favorite."


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