Alba Botanica to launch reformulated Hawaiian Hair Care collection

MELVILLE, N.Y. — Alba Botanica, a Hain Celestial Group brand, is launching in October its new and improved Alba Botanica Hawaiian Hair Care collection.

The shampoos and conditioners have been reformulated to address six specific hair concerns: dry, brittle, frizz, fly-aways, dull, limp locks and everything in between. The formulas are infused with such tropical ingredients as papaya, macadamia nut oil, jojoba, awapuhi and panthenol to hydrate, strengthen and protect tresses.

Made with 100% vegetarian ingredients, Alba Botanica Natural Hawaiian Hair Care products are free of artificial colors, sulfates, parabens and phthalates and are not tested on animals.

The collection, priced at $10.50 each, includes:

  • Colorific Plumeria Natural Hawaiian shampoo and conditioner: Vitamin-rich plumeria, pineapple and papaya nourish the hair cuticle, while tropical oils of jojoba, kukui and macadamia replenish moisture. Free of color-stripping sulfates and drying salts, color stays vibrant and hair feels naturally healthy.

  • Body Builder Mango Natural Hawaiian shampoo and conditioner: Exotic extracts and weightless botanical oils nourish even over-processed hair without heaviness. The result is boosted volume and beautiful bounce.

  • Drink It Up Coconut Milk Natural Hawaiian shampoo and conditioner: High in fatty acids and protein, coconut milk seals in moisture to strengthen the cuticle and reduce breakage and split ends. Aloe, calendula and tropical oils nourish and protect from daily stress and heat styling. 

  • So Smooth Gardenia Natural Hawaiian shampoo and conditioner: Gardenia extract, soy protein and light tropical oils calm the cuticle and protect against humidity for frizz control that gives a sleek polished look with no oily residue.

  • Gloss Boss Honeydew Natural Hawaiian shampoo and conditioner: Honeydew extract, awapuhi and pineapple nourish and revive hair. Hydrolyzed proteins, jojoba oil and panthenol bind the hair cuticle for a high-gloss shine.

  • Real Repair Cocoa Butter Natural Hawaiian shampoo and conditioner: Natural cocoa butter creates a protective barrier around the hair shaft to improve elasticity and minimize breakage. Aloe, macadamia oil and soy protein nourish, soften and restore vibrancy. 

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